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Mockingbird

Competitor ad research and on-brand ad variants for Meta advertisers

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Mockingbird screenshot

The problem

Making fresh ad creative means watching competitors by hand and rebuilding their ideas in your own brand. Small advertisers rarely have the time or the design budget for it.

Who it’s for

Founders, solo creators and small teams who run their own Meta ads.

What it does

Mockingbird collects competitor ads from the public Meta Ad Library, scores them, and puts a short daily selection into each workspace’s feed. The user reacts to what they see, and the product generates versions of the ads they pick in their own brand colours and voice.

What’s built

  • Brand profiling from a website, a Facebook page or a short form
  • Competitor watchlist with automatic suggestions for new accounts
  • Daily feed with reactions, a saved shelf and a learning loop
  • Ad Studio for generating and remixing variants
  • Credit wallet, spend limits and Stripe billing
  • Workspaces with roles, invitations and an audit log
  • Daily and weekly emails

// Next step

Got an idea or a messy process? Let's talk.

A free call, no obligation. You'll leave with a clearer idea of what to build and what it involves.